Tissot & The History Of The Tour De France

Tissot & The History Of The Tour De France Tissot & The History Of The Tour De France

Tissot & The History Of The Tour De France

With the first ever event taking place in 1903, the Tour de France is the world's most prestigious cycling event. Departing Brest, Brittany today (Saturday 26th June 2021) and covering over 3,400km (2113 miles) to reach the grand finale at the Champs-Elysees in Paris on 18th July, 184 individual riders will line up on the start line, with their hopes of winning a prestigious yellow jersey.

In a sport where every second counts, Swiss watch brand Tissot are proud to renew its partnership with the Tour De France and be named as both Official Timekeeper and Official Watch of the event. 

Paying tribute to the race itself, as well as the commitment and dedication of it's riders, Tissot has recently unveiled the latest piece in its Special Edition Tour De France watch collection, in the form of the Tissot Supersport Chrono. Showcasing a 45.5mm stainless steel case with tachymeter bezel up to 400 km/h, and presented on a black and yellow strap, the Tissot Supersport Chrono Tour De France Special Edition watch is powered by a quartz movement, with 30-minutes and 1/10 of a second counters, ADD and SPLIT functions, central 60-seconds chronograph hand and EOL (battery end-of-life) indicator.

Complete with interchangeable brown leather strap and Tour De France logo engraved on the case back, the Tissot Supersport Chrono Tour De France watch is a must-have piece for sports fans and keen cyclists alike.

Tour De France Race Facts

  • The first ever Tour De France event took place between 1st & 19th July 1903, and was won by Maurice Garin in front of 20,000 spectators.
  • Created by Henri Desgrange and George Lefèvre, the event was originally founded to help publicise and improve circulation of sports newspaper "L'Auto". Consisting of six stages covering 2428km in a loop from Paris to Lyon then onto Marseille, Toulouse, Bordeaux, Nantes and finally back to Paris, the average stage distance was 405km, meaning riders had to cycle day and night, as well are carrying out their own repairs if necessary.
  • The coveted yellow jersey was introduced immediately after World War I by race founder Henri Desgrange. With the colour being chosen for two reasons - the roadside spectators could pick out the race leader easily and perhaps more significantly, L'Auto was printed on yellow paper - the first man to don the jersey was Eugene Christophe on 18th July 1919.
  • The longest race in Tour de France history took place in 1926, in which riders covered a total of 5745km. However, these lengthy rides became a thing of the past in the 1930s when the tour was opened to other advertisers and coverage was broadcast live on the radio. 

With this year's event set to be followed by millions of people across the world, you can get in on the action and create your very own fantasy Tour De France team with the exclusive Tour De France Fantasy by Tissot competition, and be in with the chance of winning some incredible prizes.

For more information about the Tissot Supersport Chrono Tour De France watch, visit our The Beacon, Eastbourne store, or email online@wbruford.com.


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