Our Tier 4 Covid-19 Response

December 24, 2020

December 24, 2020

Following the recent Government announcement, our physical stores will be closing at 4pm on 24^th December until further notice.

Our online store is still open for business and operating at a reduced capacity. For all enquiries, including bracelet alterations, returns and exchanges, please contact online@wbruford.com.

For those who have made a purchase from 15th November 2020, we have extended our returns policy until 14th February 2021, providing the item is unworn and returned along with the original packaging, documentation and receipt.

At W.Bruford, the health and safety of our customers, colleagues and community remains our top priority and we hope you stay safe and well during these unprecedented times.

We look forward to welcoming you back in 2021!

50th Anniversary of the TUDOR Chronograph

December 22, 2020

This year marks the 50th anniversary of the first TUDOR chronograph. Launched in 1970, this robust, functional watch offered a unique design, paving the way for 50 years of TUDOR chronographs.

The first TUDOR chronograph was named ‘the Oysterdate’. Featuring a manually-wound mechanical calibre 7734 movement and 39 mm case, it was more imposing than many standards of the time, with its pronounced lugs and its well-honed lines. The very graphic style of its dial was also something that hadn’t been seen before.

There were three different variations of this first sporty TUDOR chronograph. Two were produced in large numbers, while the third was never commercialised. The TUDOR Oysterdate, reference 7031/0, was one of the first two chronographs that TUDOR...